War On Rat Race W.O.R.R.

Savvy Marketing Consultant Training

Bootcamp Day 6

Paid Traffic Generation

Today is all about paid advertising. Unless you have a monthly advertising budget of $300-500 I suggest you stick with the free advertising in bootcamp day 5. Paid advertising is the secret weapon of cashed-up online marketing soldiers. Advanced W.O.R.R. soldiers. These entrepreneurs understand the importance of reinvesting some of their earnings for faster business growth.

The Importance of Reinvesting Funds

Since you are reading this in the hopes of building a successful online business from home, I need to stress to you the difference between a hobby and a business.

Many wannabe entrepreneurs are dabbling in online programs because they hope to make money. Once they realize that there is no such thing as “overnight riches,” or “a quick recipe for success,” they usually give up, or they keep dabbling. All the while this group of wannabes is kidding themselves. They believe they are running a business when in fact they don’t.

They are nothing else than glorified hobbyists.

Are you a subscriber to this false belief? I hope not, because if you are, you need to seriously go back to day 1 of this W.O.R.R. Bootcamp to define your WHY.

Unless you are in this for real, don’t bother to show up tomorrow! Building and running a successful online business takes guts, dedication, passion and time. Entrepreneurism is for real women and men only – not for kiddos, playing at building sandcastles.

OK, let’s look at paid advertising and why reinvesting some of your earnings is a must for any self- respecting entrepreneur.

When you run a business you do so with the intention of returning a profit. Initially, the profits might be small, but as your business grows so will your profits. Ideally, you want your profits to be healthy. Over time this will become easier as you reinvest some of the profits into profit-generating methods. Advertising. Done right, advertising can bring you all the leads you need to earn a healthy profit – every month.

Done wrong, advertising can bring you to to the brink of financial ruin. Therefore, you want to be smart about the way you advertise. I can’t stress this enough, if you don’t have enough capital to work with, you might want to stick to free advertising methods – as outlined in yesterday’s bootcamp.

How Much Money Should I Reinvest Into Advertising?

This is a common question. The answer is simple; only reinvest what you can realistically afford:

• Do you have money to reinvest after paying off all of your business costs? (Hosting, list management fees, membership fees, etc.)

• Do you have money to reinvest if you rely on your business to fund your living costs?

• Can you spare a fraction of your profits for paid advertising without making a loss?

The above questions will answer your initial question. When you’ve figured out your budget. I must brief you on a top secret mission:

Solo Ads: One of the Most Effective Online Marketing Methods

I’m sure you’ve heard plenty of claims to “the secret of online marketing.” After all, millions of dollars are made daily by savvy marketers claiming to “know” the secret to making fast cash. If, (and I stress this point again) you can afford to spend a hundred dollars a month or more on paid advertising, then your first checkpoint should be Solo Ads. If you’re thinking about paid advertising, Solo Ads are a must-do! It’s not free, but will be money well spent. This is one of the fastest ways to build your list and make sales and it’s an easy rinse and repeat method.

Solo Ads are one of these covert tricks many rich marketers use to make a ton of money and effectively build their lists quick! If you are looking for an effective killer tactic to super charge your business, then look no further than Solo Ads. But be warned! I and several others have been burned with ineffective Solo Ads.It will be some of the best money you have ever spent and saving you thousands of wasted dollars in the process. The best resources for finding highly effective reputable Solo Ad providers are on the Directory of Ezines

and for absolute grenade explosion powered solo ads go to Rapid Success Formula.

I personally use them because of their filtering, making sure they’re only qualified Solo Ad providers. The results are phenomenal! Solo Ads simply increase your ROI (Return on Investment). Don’t be fooled by Solo Ad providers that offer their services for very cheap– it’s like stepping on a landmine. Don’t do it! Don’t be tempted!

Learn the tricks of seasoned W.O.R.R. pros and win the battle hands down. The DOE and certain members of the Rapid Success Formula will make sure you win the W.O.R.R.

Other Recommended Paid Advertising Platforms

here are some alternatives to check out:

•http://adhitz.com/en

•http://www.clickbooth.com/cbcpc/

Essential Survival Secret #9:Leverage Offline Paid Marketing Methods

Promoting your opportunity offline has been and still is shunned by many people. When they hear the term “offline marketing” they instantly put up their guard. This is largely a behavior stemming from old-style network marketing companies asking you to call all of your friends and family to generate leads.

There are much better methods that are less painful to generate business leads offline.You will get some insights into these in today‘s bootcamp.

I’m a firm believer in online marketing. But I also know that the offline marketing arena is often overlooked. This makes it a very good place to demonstrate your covert ways in generating more business leads.

What I’m about to tell you hasn’t hit mainstream marketing channels yet. It’s a small, yet carefully preserved secret that is currently being used – and I might add very successfully – by a small group of W.O.R.R. graduates.

Road Signs

You can use simple road signs (including stands) to market your business effectively offline. Suppliers can be found by doing a Google search in your locality for custom road signs. In some areas you can get 100 of these for as little as $100-$200.

Posca Pens

Posca Pens are another low-cost advertising tool to help you brand your business.These pens are commonly used by auto dealerships.They don‘t come off in the rain and are removable with rubbing alcohol.With these pens you can easily put your ad on the back of your car window. If you include your phone number you can lead callers to a pre recorded voicemail where they can leave their contact info.For best effects use fluorescent colors like yellow.

When it comes to using offline marketing methods to showcase your business try to be a leader, rather than a follower. New unique ways like the methods above always work really well. Make the most of them now.

Congratulations W.O.R.R. soldier. You’ve made it this far. Tomorrow will be your last day of bootcamp!